UBER
The Learning Centre
Delivering visual aids to enhance safety and security protocols
Art direction, illustrations
Produced as an independant creative 2022
Background
Uber is a renowned tech company recognized globally for its innovative rideshare app and food delivery platform, Uber Eats. With millions of users relying on their services daily, Uber is committed to ensuring the safety and satisfaction of both its drivers and delivery partners.
Brief
Uber and Uber Eats recognized the importance of providing comprehensive educational material to their drivers and delivery people. To enhance safety awareness and improve service quality, they sought illustrations for their in-app educational modules. These illustrations aimed to cover various topics relevant to their operations, including bicycle safety, animal awareness, impairment, and the responsible delivery of pharmaceuticals.
Solution
Developing engaging and informative illustrations tailored to each module topic, encapsulating the essence of the subject matter within each visual depiction.